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Guide to Tracking Biographical Info

FIRST STEPS: Accurate Information and Efficient Strategies

Your assignment is to find as much accurate, relevant and current information on selected individuals as you can in a limited amount of time.

You can be certain of two things: either you will find useful information efficiently or you will not. You will find too much information or too little. Your success will depend, to a certain extent, upon the quality of your search strategies. The other part is finding the best reference sources.

The purpose of this GUIDE is to improve your search strategies and expand your knowledge of reliable biographical reference materials.

Face one important reality: not every person you are searching for has a complete, current, and conveniently accessible biographical history. That fact doesn't mean that you will not be able to find bits and pieces of an individual's "paper trail" or his/her's "electronic clone." It usually means that your search will take longer and probably will be incomplete. At that point, you may have to develop a strategy of interviewing people (neighbors, colleagues, relatives) who can help you flesh out your meager information. There are special challenges and problems with this kind of "ask the neighbor" research, but as long as you are aware of the difficulties (questionable accuracy, fuzzy facts, and special interests) you can cope.

When you are given a name to check out, get as much data as you can. Ask about the person's current (and previous!) profession(s), approximate age, hometown and any other data nuggets you can extract. You may not be able to get any more than just the individual's name, but try anyway.

NEXT STEPS: Traps and Shortcomings

A big hurdle to overcome is the relative commonality of many names. Too often you will discover more than one person with the same name. The other relevant data you get on an individual will help you make intelligent choices. People switch jobs, shed spouses, alter their appearance and even speak untruths. In addition, recognize the possibility that the information published (even in so-called reliable sources) may be not only incomplete, but out-of-date and perhaps inaccurate as well. The old saw, "Measure twice; cut once," is worth keeping in mind. Ergo, check your information with more than one source. Dealing with conflicting information is part of research. Get as much as you can and be prepared to sort it out, carefully, later as you collect more data. Be advised that searching for biographical information is rarely "one-stop shopping." Don't neglect to note where you got the biographical information. More than one reporter has had to backtrack to the reference in order to convince an editor that the data can be verified!

MOST IMPORTANT: GET THE FULL AND COMPLETE SPELLING OF THE INDIVIDUAL'S NAME, PLUS ANY NICKNAMES, TITLES, OR OTHER RELEVANT PARTS TO THE NAME. Write the name down, spell it back to the individual, make changes and ask for other relevant details. THEN, START YOUR SEARCH!

Other hard facts include:

Not finding material in a compact, convenient form from which to quickly retrieve useful information. For example, long newspaper or magazine feature/profile articles might be interesting, but rarely is there an accompanying "box score" of critical data. You have to wade through the entire piece to filter the information you need.

Also, what you find, if interesting, may be hopelessly dated. Depending on the time available to you, keep searching or resort to alternative strategies mentioned above.

Some biographical reference material is not cumulated. That means you have to search through annual volumes. Don't give up if you don't find what you need in current volumes; you may have to look farther back. Look for general sources.

Finally, newspaper and periodical indexes are useful in revealing WHERE to look for biographical information on microfilm or bound journals, but they do not give you the "instant satisfaction" that online databases, or print versions of biographical dictionaries and current biographies do.

MORE STEPS: Searching the Basic Printed Reference Sources

There are several places to begin a search for biographical information on prominent people. Most public and academic libraries offer the following:

  • Biographies Master Index (Humanities Reference Desk)
  • Biography Index (Humanities Reference Desk) Z5301 .B5
  • Bio-Base (microfiche located at the Humanities Reference Desk) Serial 30-8
  • Business Biographies Master Index Z7164 .C81 B928 1987

If you are fortunate to be affiliated with an organization that has an in-house library or a reference/research center, you can solicit help from these information professionals. These researchers typically have access to dozens of online databases (available at a price) which can search and retrieve selected vital information on individuals. Even so, much valuable biographical material is not available online. Searchers must rely upon standard printed reference materials. These tools can be found in almost every public, academic and corporate library. However, I emphasize NO REFERENCE SOURCE HAS EVERY INDIVIDUAL. NOR DO THEY HAVE EVERYTHING ABOUT EVERY INDIVIDUAL LISTED. Those listed below are generally brief, occasionally incorrect and admittedly biased. They are located near the reference desks in Davis and House libraries. The reference area of Davis Library was completely reorganized late this summer, so check with the reference staff on duty about where particular material can be located.

FINALLY: Direct Hits

  • Who's Who in America E176 .W642 (BA/SS and Humanities Reference)
  • Who's Who in the Southeast
  • Who's Who in American Politics
  • Who's Who in Finance and Industry
  • Who's Who Among Hispanic Americans

Other biographical sources located near the reference desks at the UNC-CH libraries include:

  • Current Biography CT100 .C6
  • Contemporary NewsMakers CT120 .C663
  • Contemporary Authors Z1010 .C655
  • Contemporary Black Leaders E185.96 .F38
  • Contemporary Theatre, Film & Television Biographies PN2012 .W5
  • Gale's Biographies PN451 .G35 (SILS)
  • Illustrated Who's Who of the Cinema PN1998 .A2 I48
  • Film Encyclopedia PN1995.9 .W4 H37 Folio
  • Almanac of American Politics (behind BA/SS desk) JK1012 .A44
  • Halliwell's Film Guide PN1993 .H27

ASIDE BAR: Bibliographic and Full-text Access to Online Information

There may be recent books (biographies or autobiographies) about the person you are seeking. Don't neglect searching Davis library's online catalog. For example:

?su Turner, Ted

You may also search the Newspapers and Periodicals Indexes in this online library catalog. Select item #4 from UNC Data Network's main menu. You may select from a menu of four databases: CARL UnCover, Academic Index, Business Index and Newspaper Indexes. Most of these materials are indexed from 1988-89 to the present. They are current to within one week. CARL UnCover offers access to the tables of contents of nearly 20,000 journals, many of them popular, trade and scholarly including a large number of mass comm journals. Follow the screen instructions; when given an opportunity to select "keyword searching" do so by pressing the "k" key. If you are searching for articles about Ted Turner, follow this procedure:

?fi Ted Turner (return or enter key)

s1 ____ hits in ____ records


?di lo 1-n (return or enter key)

Note the citations and abstracts (available when you specify lo, the long format) and go to CD-ROMs, microfilmed materials or bound volumes to read the full text. You may also wish to use the Nexis/Lexis terminals in Davis library to search for the full text of your selected articles. Check with the JoMC library for instruction on searching this full-text online database.

If you have the complete and accurate name of an individual and that person is prominent enough to have been written about, you stand a good chance of tracking down some useful information. Knowing the individual's professional training or experience usually gets you into a useful information pipeline. For example, there are over 100 Biographical Dictionaries arranged by professions. Not all professions have such biographical references (science, art, film, sports, writing and journalism, to mention a few, do), still it is one way to begin your search.

Knowing WHERE a person has spent most of his/her's professional life can be a useful lead. Biographical material on prominent people in North Carolina can be found in the North Carolina Collection in UNC-CH's Wilson Library. There you can find all editions of the North Carolina Manual which provides biographical sketches of elected and appointed government officials.

Don't overlook newspaper indexes such as The New York Times Index, The Washington Post Index, The Wall Street Journal Index. Bear in mind that these indexes lag several months behind the current date. They are located in the Davis reference area. Realize that you will have to use the microfilm to read the articles you find listed in the index. These newspapers (full text since 1990) are also available on CD- ROM.

The (Raleigh, NC) News & Observer is available (full text since 1990) on CD-ROM in the Undergraduate Library. The Herald-Sun and The Chapel Hill Herald are available (full text since September 1994) on Nexis in Davis Library. These sources might offer profiles and features on prominent North Carolinians.

Periodical indexes (Business Periodical Index and Reader's Guide to Periodicals) are valuable, but they, too, lag several months. For example, one issue of Time magazine offers a full profile of Russ Limbaugh. That profile is too recent to have been included in a printed index. The only way you can get around that problem is to check the current issues manually if you do not have access to online databases.

Take time to become acquainted with these printed biographical sources. Discover which ones provide the most useful information for particular professions and time periods. Keep searching.

Barbara Semonche, JoMC Librarian, 1996

Copyright 2003 - The Park Library - School of Journalism and Mass Communication - University of North Carolina at Chapel Hill