Free PR books online!
Posted by Stephanie Willen Brown on 03/21/12 at 1:36 PM
The UNC Library has access to hundreds of thousands of books online, including these three in public relations:
- An overview of the public relations function by Shannon Bowen, c2010 [JOMC grad!]
- Fundamentals of writing for marketing and public relations : a step-by-step guide for quick and effective results by Janet Mizrahi, c2010
- A practitioner's guide to public relations research, measurement and evaluation by Don W. Stacks, c2010.