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In the spring of 1993, the North Carolina Chapter of the Special
Libraries Association developed and administered a survey of its
membership by mail. The survey's objectives were to gather information
about:
- perceived challenges and opportunities facing the profession
in
the
next decade;
- perceived strengths and weaknesses of both the Chapter and the
Association;
- professional development needs and interests of the
membership;
- employment and networking needs and/or possibilities;
- membership development needs and strategies;
- perceived need for Chapter and Association influence over
academic
curricula;
- policy issues of concern to the Chapter or Association;
- financial concerns of the Chapter;
- preferences for meeting sites and times;
feedback on the frequency, design, content, and value of the Chapter
Bulletin.
SURVEY RETURN RATE
120 of 310 surveys mailed were actually returned. 118 were usable, for a
38.06% response rate. According to SLA's planning literature, the
Association considers a response rate of 30% or better to be acceptable
for statistical significance.
SURVEY DEMOGRAPHICS
The "average" respondent appears to be female, with an MLS degree,
from 30-49 years old, and has worked in an academic or corporate setting
for 6-20 years. Geographically, respondents were concentrated in
Charlotte, Greensboro, Chapel Hill, RTP and Raleigh. Nearly 40% have been
to a national SLA conference in the past three years, but nearly 42.5%
have never been to one. The most likely reason for this is cost, cited by
34.75% or respondents.
CHAPTER MEETING TIME PREFERENCES
Respondents seem for the most part (61.86%) to wish to maintain a
chapter meeting frequency of four times per year, on Fridays in February,
April, September, and October, meeting for lunch and an afternoon meeting.
They prefer to continue the current policy on meeting location (50.85%),
will occasionally (48.31%) travel up to two hours (56.78%) for the
meeting, and would prefer to pay $10-$20 (80.5%) for a meeting in one of
four preferred formats. (Note that December is not one of the preferred
meeting months, chosen by only 15.25% of members.)
MEETING COSTS
Payment of meeting expenses is about evenly divided between
members themselves and their employers. 83.9% believe that non-members,
students, unemployed and retired members should pay different rates for
meeting attendance. Students, unemployed and retired members should be
charged 25% to 50% less than regular members, and non-members 25% to 50%
more. 14 respondents are willing to pay a student's cost of attending a
chapter meeting.
EDUCATIONAL GOALS
The need for professional and educational support from the Chapter
was expressed many times and in many ways throughout this survey. The top
rated goal from SLA's Strategic Plan was provision of high quality
professional development programs for members. More short CE courses, an
additional workshop in the fall, an educational purpose to all chapter
meetings and development of courses and workshops in cooperation with the
library schools were cited as suggestions for implementing the goals of
SLA's plan. Highly focused educational topics were preferred for NC/SLA
meetings, and the program or topic was the most important factor (cited as
very important by 76.27% of respondents) in meeting attendance.
CHAPTER PROGRAM PREFERENCES
Over 54% of respondents suggested areas for chapter programming,
emphasizing emerging technologies (Internet, electronic document delivery,
computer multimedia) and management issues. An equal number of
suggestions for workshop topics, in many of the same areas, were
documented. A number also named specific speakers they would like to
hear.
Respondents prefer a half-day or full-day CE course period, and
will pay $25-$55 for the former and $41-$70 for the latter. Only a small
number (approximately 17%) wish to earn CE credit, but a startling 35.59%
are unaware of its importance. Although only 14% stated that they feel
that the Chapter is not offering enough continuing education with one
spring workshop, 44% don't know, and the range and depth of programming
requests in other contexts belies the 14% figure.
Students have contributed positively to the work environments of
respondents, and they in turn are willing to provide a variety of
opportunities for students. Of those who have had experience with
interns, 74.58% felt that both the student and the sponsor profited from
it. 28 respondents showed strong interest in mentoring a student.
The NC/SLA Bulletin is well rated, at 7 on a scale of 1 to 10, and
nearly 50% always read it. Respondents would like to see more feature
articles on topics of high current interest, and would like to get to know
each other better through profiles of chapter members and their
workplaces. A chapter-level focus is preferred, with national-level
information left to SLA publications.
Several respondents included comments thanking the chapter for
going to the time and expense to inquire about their needs and
opinions.

For access to the full account of this survey which is Marlys Ray's
thesis paper, contact the UNC-CH School
of Information and Library Science, CB #3360, 100 Manning Hall
Chapel Hill, NC 27599-3360.
Park Library
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This page was created by Barbara P.
Semonche.
It was last updated August 2003. If you have any suggestions or
comments, feel free to contact Barbara here.
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